On October 2, 2012, the Belize Tourism Board held a live twitter chat under the hashtag #WhereisBZE. The purpose of the live chat was to promote Belize to the world.
The 1 hour chat was a success with an approximate “reach” of 890,125 Followers. iBelmopan was part of the educative chat group and we are proud to say that Belize is stepping up its game in the travelling industry.
BELIZE’s “IMPRESSION” in the TWITTER world and online has amplified as a result of a successful one-hour LIVE CHAT, organized by the Belize Tourism Board (BTB) entitled “Where in the World is Belize!” This LIVE CHAT held Tuesday, October 2nd, 2012, was successful in promoting Belize as one of the ultimate vacation destinations. With an approximate “REACH” of 890,125 Followers, (measured as new IMPRESSIONS) under the hash tag #WhereisBZE, @BelizeVacation, it engaged new and existing Followers along with Twitter-savvy Industry Partners in a question and answer chat “ABOUT BELIZE”.An Impressionable BELIZE-“TWITTER LIVE CHAT” Recap
BTB’s main focus for this LIVE CHAT was to increase the awareness of Belize’s natural wonders, diversity, cuisines and historic legacy to a wide travelling online audience that are eager to explore the beauty of ‘Mother Nature’s Best Kept Secret’. With close to 1 million new Impressions during the CHAT, this initiative was a HUGE Breakthrough for Belize in its innovative online marketing ventures!
TWITTER has evolved into a top business/product-to-consumer metric medium for theaccuracy in online initiatives’ effective “Reach” and “Impression” on target audiences. The BTB recorded a total of 810 TWEETS (posts) under the hashtag #WhereisBZE, at the conclusion of this LIVE CHAT. A total of 95,188 Followers tuned in using #WhereisBZE to participate, bringing the ending metrics of Impressions to 890,125, some who are still trending the hashtag!
This initiative would not have been a success without the participation of our private sector partners, who also assisted by providing great prizes. The sponsors for the event were: Maruba Resort Jungle Spa, Splash Dive Shop, Sunbreeze Suites, Chukka Tours, San Ignacio Resort, Smokey Mermaid, The Phoenix Resort, Community Baboon Sanctuary and the Caye Caulker Island Magic. This online chat was fun and interactive, allowing followers to highlight the beauty of our Jewel-Belize.
The BTB reiterates the importance of utilizing Social Networking Mediums and the rewards of effective online marketing ingenuities such as this. Let us celebrate BELIZE and continue our close relationship for the success of ALL our future endeavors!